MarTech resource hub

Stay updated with resources and articles on conversions growth, marketing technology tips, user retention strategies and more

Guide

Comprehensive Customer Retention Guide

Reports suggest 82% of companies state that customer retention is way cheaper than customer acquisition. Learn more how you can scale retention for your business.

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customer retention guide
How to article

5 Step Workflow to Improve D2C conversion rate with WhatsApp

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Guide

A complete guide to scaling customer loyalty for commerce brands

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    Digital Engagement

    What is Digital Customer Engagement?

    Improve your digital customer engagement by discovering the latest strategies and techniques for building strong and meaningful relationships

    Monalisa Roy Apr 1, 2022
    WhatsApp API

    The Complete Guide to WhatsApp Opt-in

    Explore the complete guide to WhatsApp opt-in, including best practices, tips for successful implementation, and ensure compliance with privacy...

    Monalisa Roy Mar 24, 2022
    Conversational Marketing

    Top 9 Benefits of Conversational Marketing

    Discover the top 9 benefits of conversational marketing including increased engagement, real-time communication, and improved lead generation.

    Monalisa Roy Mar 23, 2022
    Customer Experience

    How to Improve Customer Satisfaction?

    If customers are unhappy, they are more likely to switch to competitors no matter what. Learn how to measure and improve customer satisfaction.

    Monalisa Roy Mar 10, 2022
    Conversational Commerce

    A Complete Guide to Cart Abandonment

    Learn the reasons why customers abandon carts and the best practices to recover carts with this complete guide to cart abandonment

    Monalisa Roy Mar 9, 2022
    Omnichannel Retail

    O2O Marketing: What's Next?

    O2O marketing has revolutionized the way customers shop from brands. Let’s dig deep into O2O marketing and understand how it works

    Monalisa Roy Mar 7, 2022
    Podcasts

    S1E04: Cloud As A Catalyst for Retail

    We are talking to Arthi Jaganathan, Principal Solutions Architect at Amazon Web Services on what's hot in retail tech. Tune into our latest episode...

    Monalisa Roy Feb 24, 2022
    Conversational Marketing

    Conversational Marketing on WhatsApp

    Conversational marketing on WhatsApp has made it possible for brands to engage and personalize the shopper’s experience at every stage of their...

    Monalisa Roy Feb 23, 2022
    Conversational Commerce

    Conversational Commerce on Instagram

    Unlock the potential of conversational commerce on Instagram. Learn how to use Instagram's features, to improve customer engagement and drive sales.

    Monalisa Roy Feb 11, 2022
    Conversational Marketing

    A Complete Guide to Conversational Marketing

    Conversational marketing can be defined as a new way through which brands can engage with consumers in real-time across multiple channels.

    Monalisa Roy Feb 8, 2022
    Customer Experience

    A Complete Guide to Customer Experience

    Learn how to understand your customer's needs and expectations to create personalized journey's with our comprehensive guide to customer experience

    Monalisa Roy Jan 31, 2022
    Omnichannel Retail

    A Comprehensive Guide to Omnichannel Retail

    A comprehensive guide on omnichannel retail to help you create a seamless shopping experience for your customers across multiple channels.

    Monalisa Roy Dec 28, 2021
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